WHAT YOU CAN LEARN

Advanced Courses to learn about Branding, Marketing, Promotion, and Customer Service. With tips and advice to improve the company branding and to attract new international arrivals


Tourism Marketing and Management

Focus on strategic planning, branding, marketing, promotion and ROI measurement.

Meetings and Events

Focus on meeting tourism analysis, promotion and bid process for congresses, conventions, incentives and other international events

International Outbound Markets

Country Profile. Information of needs and travel habits of tourists from different countries. Chinese Tourism dossier already available

Our courses are designed to stimulate professional empowerment. They offer our users advanced contents and tips, to increase their productivity and to improve their promotional and sales skills.

Strategic Planning

Learn to develop Strategic Tourism Plans

Market segmentation

Learn how to select strategic markets and target audiences

Marketing

Learn how to develop a Marketing Plan

Branding

Learn how to better brand your product or service

Crisis Planning

Learn how to design Contingency and Crisis Plans

Promotion

Learn how to develop effective promotional and marketing campaings

Communications

Learn how to use effectively the different communication channels

Social Media

Learn how to position your brand and your product in social media

Statistics

Learn how to improve data collection and strategic planning based on it

ROI Measurement

Learn how to evaluate the impact and return on investment, of all your promotional campaigns

Customer Service

Learn how to improve your customer service and tourist loyalty

Marketing

Learn how to plan and develop more effective international marketing campaigns

Advanced and Specialized training is the future

E-Learning